There is an interesting article by Allison Enright on how AutoAnything.com improves the speed of their old site which could take up to 9.5 seconds to load. AutoAnything.com is ranked 204 in the internet retailer's Top 500 Guide so we are not talking about a small website but a rather large one that has a lot to gain by improving speed.
Here are the key takeaways in the article:
See full article: https://www.digitalcommerce360.com/2010/08/19/web-accelerator-revs-conversion-and-sales-autoanything/