Now that you've got your WordPress site set up and WooCommerce installed so that you can collect payments, you will need to select a processor for these electronic payments. Any payment processor or gateway will require you to set up an account, and all will charge fees. The payment companies establish these charges, not WooCommerce […]
By now, content marketing is an established part of building your online presence. If you want to build on your current content strategy for 2017 or if you are new to publishing content, then this post will give you some crucial content marketing tips for how to tap into this marketing strategy. The theme will […]
The SEO landscape has continued to transform since 2016. Its evolution is pegged on Google's dependence upon artificial intelligence and the long-awaited Google Penguin. In general, for most SEO practitioners who coped with the changes, 2016 was a fascinating year in the SEO arena. As 2019 approaches, changes in the search behaviors and algorithm updates […]
Pay-per-click advertising offers businesses a way to advertise on the Internet that is relatively inexpensive, is cost effective, and can yield excellent results. Because an advertiser pays only when a user clicks on an advertisement, it costs nothing for a business to set up PPC advertising. This low initial cost enables small businesses to compete […]
A company’s image is one of the most significant aspects of its business. It attracts customers, retains them, and defines the nature of the company. An effective image is built with good graphic design. Yet many businesses neglect its importance, consigning it to the lower ranks in priority. The consequence too often is that the […]
Are you a business owner or entrepreneur with a growing company—and you’re ready to start a website? There are tons of web designers out there, as well as DIY website builders and free site-building tools from service providers. So where do you start? Should you consult a professional, or have your brother’s friend who designs […]
The most modern brands have already figured out the importance of having an effective online presence. One of the best ways of carving out that presence is by building a strong social media strategy to use. An enterprise can attract potential customers through social media sites like Twitter, Facebook, Instagram, Pinterest, Reddit, Tumblr, LinkedIn, Youtube, […]
Building a content marketing strategy is tough. It’s time-consuming, and if not implemented correctly, can ultimately not get you where you want to go - or possibly, anywhere at all! This article offers some content marketing tips you can use to make sure your online content is both consistent and impactful. Document Your Strategy According […]
These days, most people would go online to find store locations and know more about a particular business. They will search company websites and read consumer reviews to educate themselves before buying products or booking services. If you want to remain competitive in your industry, it’s crucial to have an online presence and use effective […]
WooCommerce is one of the world's leading online commerce solutions today. This free plugin allows you to sell anything online in an aesthetically pleasing and easy to navigate online shop. But although the platform is very user-friendly, there are some important things to consider to ensure the success of your WooCommerce website. Here's a checklist […]
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In designing your digital marketing effectiveness, it pays to know what has helped the major players in the business world to succeed. Many people do not triumph or last long in their industry because they copy the failures around them. When you do what everyone around you is doing, you are likely to fail. Those […]
