Sales and marketing used to be part experience, part guesswork. We thought we knew what people wanted, so we created our strategies around those ideas and hoped for the best. Fortunately, with the advent of the internet and e-commerce, things have changed dramatically. Nearly everything these days is measured, calibrated, collated, and quantified. We know […]
It's the second year in a row that Black Friday will be held during the pandemic. That's bad news for brick-and-mortar stores that face capacity restrictions, mask mandates, and nervous customers. But it's great news for e-commerce! In fact, WooCommerce online stores of all sizes have been seeing record sales since March 2020, and there's […]
Adobe XD is a pretty awesome program for designing websites and far surpasses its old predecessor Adobe Photoshop. At Bright Vessel. We have made it our go-to program to build out user experiences for clients. Here is how to export assets when building out a WordPress website in Adobe XD. 1. You first want to […]
When managing an online store, keeping track of inventory can become a major task when done manually. However, there are several tools available for use with WooCommerce that can save time and money for your company in the long run. This guide will go over the ins and outs of WooCommerce Inventory Management and review […]
Membership sites have exploded in 2021, with business owners creating custom member content for their customers in virtually any industry and any topic. Membership sites are poised to continue growing – the learning management system industry is expected to pass $28 billion by 2025. If you’re looking for a way to increase your revenue and digital footprint, […]
With the advancement in tech, it's time we admit there will be an increase in cybercrimes. Hackers are inventing methods to compromise your site's security and steal your information. Some of their hacking strategies include injecting malicious codes or scripts into your WordPress code. Others can use brute force to hack your site. Well, the […]
Quite often, websites either fail to load at optimal speeds or randomly go offline at inconvenient or strange hours. In the most basic sense, this concept is what we refer to when looking at uptime and downtime in WordPress. Ideally, a website has 100 percent uptime and zero percent downtime. While most website owners check […]
In this post, the Bright Vessel team will help you understand what broken links are, tools you can use to locate them, and then offer methodologies for fixing them. When you click on a link and receive a 404 error, how does it make you feel? If you said "frustrated" or "annoyed," then you are […]
Around 39% of the Internet's entirety is powered by WordPress, on one level or another. As such, the platform has an unmatched reach among CMS, which has helped it grow exponentially in its years of working. While most websites can thrive under the standard WordPress plans, WordPress VIP presents itself as a fantastic option for […]
WordPress employs different methods of recurring payments. Here are some of the most common techniques used: WP simple pay Woo-commerce WordPress PayPal Easy digital downloads Recurring payments are regular billing plans that automatically initialize to complete payments in websites such as WordPress. The specific WordPress function determines the billing method and frequency. It is essential […]
One of the best things about having a WordPress site is the flexibility that it can provide. No matter what type of business you’re running, there’ll be one solution or another that can help drive more business your way and ultimately help to boost your bottom line. One such way to do this is to […]
If you have a signup feature on your WordPress website, your users will get an email relating to their login details, but that won’t be specific for your site/company; it’ll relate to the WordPress side of things. It can be important, however, to welcome back to your website in a proper way. A welcome email […]