Start with a marketing strategy plan. To plan a business marketing strategy is essential to get ahead of the competition. For a business to thrive in today’s economy, it must be organized and can adapt well to the changes in digital media. From tablets to social media to smartphones, the tools available in digital media […]
Remote teams can enable business owners to tap into talent and business opportunities that would otherwise fall by the wayside, thus providing business owners a unique and viable way for cost-effective, scalable business growth. While remote teams are beneficial for freelancers and business owners alike, the main problem is that it often becomes increasingly difficult […]
Powering more than a quarter of the entire of the internet, WordPress is the preferred content management system (CMS) for seasoned web developers and digital marketers. However, if you're thinking about building a website using this platform, you must plan your search engine optimization (SEO) strategy to achieve high visibility in the search engines. In […]
When starting a company of any kind, you probably know that one of the first things that need doing is creating a workflow. A precise sequence of every stage and process that occurs in the company is vital to get things going. It makes for a well-oiled machine and a seamless experience for your customers. […]
Instagram is one of the biggest social media platforms in the world right now. It has become an incredibly useful tool for businesses and brands looking to increase awareness and influence consumers. The key to getting the most out of Instagram is ensuring you have a large following. This means thousands of people see your […]
The European Union is going hard against Internet giant Google, calling out unfair business practices. In the latest in an ongoing clash, the European Commission has fined Google with a whopping $5 billion fine. The Commission states Google is abusing its Android market dominance in the mobile industry in three different areas. First off, as […]
Google recently changed the allowable length for meta descriptions from 160 characters to 320 characters. It may not seem like all that big of a deal, but, in the SEO world, the extra space is like jumping from a rain puddle into a pond. Thus, there’s a lot of buzz in the SEO community about […]
Marketers and content creators are aware of the advantages of using search engine optimization for their brand; some of them may not know it, but SEO has existed ever since the '90s. SEO has been in the spotlight for a long time, but it has evolved with the creation of digital assistants like Cortana and […]
For many Chief Marketing Officers, Amazon is seen as a rival who must be competed against even though the Online retailer is now an omnipresent part of life for most. The company's Prime membership group is so successful it sees customers purchase from one of its platforms every six days. Instead of fighting against the […]
Nothing helps sell a product better than enthusiastic reviews from other buyers. A 2017 survey by marketing platform Podium found that 93% of consumers say online reviews have an impact on their purchase decision. This WordPress plugin review article takes a look at the top six WordPress plugins for product reviews, to help you determine […]
This article will discuss the restrictions concerning Amazon and various countries. There are some countries that don't allow the selling and purchasing of some items for various reasons. One reason is due to it being a violation of that country's laws. It also could be a violation of Amazon's policies which are stated in more […]
The ultimate goal of a search engine is to give its users the best possible experience. Google keeps updating its indexing policies to fit the changing user needs, and it will not stop soon. For example, more people are now accessing the Internet using mobile devices rather than desktop computers. This has prompted Google to […]
