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Conversion Funnel
Tips on the Conversion Funnel and LIFT Model
March 13, 2015
Constructing a funnel that converts is the aim of internet marketing. It provides leads and customers, the lifeblood of ecommerce. One of the most effective methods for constructing a conversion funnel that is optimized for greater conversions is called the LIFT model. Here is an overview of how to put it together and test it. […]
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Marketing Sales or Conversion Funnel
What is Conversion Optimization?
July 10, 2014
Conversion Rate Optimization Defined There are many different ways to describe and understand conversion rate optimization or CRO.  The easiest way to understand it is as follows.  You have a site that people visit.  If people are interested in what you are selling they will make a purchase.  If not they will most likely leave […]
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