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Customer Journey Experience
What is Customer Experience Mapping?
December 27, 2018
Customer experience mapping is when you outline your customer interactions with your brand by breaking down each strategic stage and steps in the customer's path. Customer journey maps are a great way to map out these experiences and are essential in our current age of multichannel retail. This tool allows brands to see each step […]
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Customer Persona Example
eCommerce Customer Journey Map: How to Create Top Customer Experiences
November 27, 2018
Mapping eCommerce Customer Journey: The Bright Vessel Guide to Perfect Customer Experiences Throughout two decades, the Internet has reached every side of our lives. And perhaps the most significant change has been in retail, which has had to adjust immensely. Now, each retailer is competing with the entire world’s worth of the same offering. It’s […]
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Winning Foot Traffic through Digital Marketing in West Palm Beach, Florida
January 13, 2016
As a growing city, it is an enormous digital marketing challenge for retail businesses to bring in foot traffic in West Palm Beach, Florida. This problem has spread to many folds in the current digital era, when proven methods of direct mail, yellow pages, and newspaper advertising have all lost their effectiveness and popularity. In recent […]
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Customer Experience Road Map
The Customer Experience Dilemma in 2015
February 18, 2015
Most fortune 500 companies will be facing a customer experience dilemma in 2015. What happens when the technological advances start to surpass your current technology? The latests advances allow for much better communication with your customer. With better communication, comes better customer service; but all of these shiny new toys require an investment. And change […]
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