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Why Do Customers Shop at Branded Websites
Our Guide to Omnichannel Retail & The Reasoning Behind Shopping
December 14, 2018
There are plenty of factors behind every single purchase: age, gender, social status, employment, etc. In this post, we’ll focus mostly on consumers of four different generations: Baby Boomers, X-Gen, Millennials, and Z-Gen. The essential thing to note, however, is that all evidence points to the same: omnichannel retail is the way to go. And currently, […]
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Shopping Cart Abandonment
10 Reasons Behind Shopping Cart Abandonment, and What You Can Do To Stop It
January 4, 2018
Like any other retail medium, the ultimate goal at eCommerce is to make the sale. However, many factors may lead customers to shopping cart abandonment. We’ve compiled a list of some of the most common reasons your visitors don’t become customers. eCommerce stores lose a lot of business to car abandonment, so it’s no surprise […]
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